Isotonix® dietary supplements are delivered in an isotonic solution. This means that the body has less work to do to in obtaining maximum absorption. The isotonic state of the suspension allows nutrients to pass directly into the small intestine and be rapidly absorbed into the bloodstream. With Isotonix products, little nutritive value is lost, making the absorption of nutrients highly efficient while delivering maximum results. Isotonic, which means “same pressure,” bears the same chemical resemblance of the body’s blood, plasma and tears. All fluids in the body have a certain concentration, referred to as osmotic pressure. The body’s common osmotic pressure, which is isotonic, allows a consistent maintenance of body tissues. In order for a substance to be absorbed and used in the body’s metabolism, it must be transported in an isotonic state. In everyday life, our bodies generate free radicals. Normally, the body can handle free radicals, but if antioxidants are unavailable, or if the free radical production becomes excessive, cellular damage can occur. Free radicals are the major cause of aging and declined health. Antioxidants bind with these free radicals, rendering them powerless to help you maintain optimal health. Market America’s Antioxidant product line features Isotonix OPC-3® with Pycnogenol®, Isotonix® Maximum ORAC with pomegranate and Bioperine® and Curcumin Extreme™ with BCM-95®.*